2011/04/18

Samsung rules out 3D TV for couch potatoes, LG counters with FPR Tech


Samsung rules out 3D TV for couch potatoes, LG counters with FPR Tech



by Jack Burden
Recently a Samsung executive said “There’s no 3-D that works while you are lying down sideways!” and now a new 3D battle is underway. Active shutter glasses vs. Passive Polarized glasses is nothing new but vertical vs. horizontal has sprung forth from it.
All of Samsung's 3D TVs use active shutter glasses which require the viewer's heard to be oriented vertically in order to work, this means that you cannot watch 3D programming while lying down on the couch, which just happens to be a favorite activity of many TV watchers.
LG has countered with a new ad campaign in Korea that shows a man lying on the couch watching 3D TV. LG's FPR or Film Patterned Retarder technology uses a film over the TV which works with passive polarized glasses to create 3D that can be viewed from any head angle, inlcuding horizontal on the sofa.
It's amazing the places that technology battles can unfold sometimes but if you prefer to watch TV lying down, then something like this can sway your purchase decision.